Is your small business considering an investment in energy efficiency, but can’t seem to get everything off the ground? Maybe you’re stuck at square one or hung up in red tape preventing you from going further. Fear not – we’ve put together some tips for giving even your wildest efficiency dreams the wings they need to take flight.

1. Isolate your biggest energy woes

Before deciding on the nature of your investment, you should know a thing or two about how your small business consumes energy and how that profile varies from other organizations.

For example, according to the Alliance to Save Energy, American breweries spend more than $200 million on energy costs annually. Small brewers should consider adopting energy efficiency technology tailored toward water usage and refrigeration, two of the industry’s greatest energy drains. Does your small business consume energy in unique ways? Then your solutions must match.

“No business can go green without teamwork.”

2. Get all relevant parties on board

No business, small or large, can go green without teamwork. Once you’ve nailed down a list of possible choices, crowdsource opinions from around the office as to which one reigns supreme.

Be sure to include staff members who’ll need to sign off or help out should any of these project ideas come to pass. Has the finance department been consulted? Did you talk with the building manager?

3. Take baby steps by scheduling

Rome wasn’t built in a day, but surely a minor energy-efficient investment could, right?

Don’t push your luck. After all, installing motion sensors for your lights or replacing your water heater probably isn’t part of your day job. There’s still work to be done, and your energy efficiency project shouldn’t get in the way of preserving your business. Break up projects into easy-to-digest chunks and sprinkle them throughout your schedule. It may take longer, but it won’t compromise business as usual.

4. Remember why you’re doing this in the first place

Why invest in efficiency at all? According to The New York Times, energy efficiency investments attract businesses because they’ve got a high return potential and low risk.

These characteristics should appeal particularly to the small-business owner with comparatively low cash flow in relation to larger competitors. Investing in energy efficiency will pay for itself over time, lower operating expenses and help the environment, which might come in handy to your marketing department. After all, customers love businesses that go green.